Community Veterinary Partners Selects Heartland Veterinary Clinic in Virginia as the 60th Hospital to Join Its Growing Network

Community Veterinary Partners (CVP) is pleased to announce Heartland Veterinary Clinic is the 11th hospital in Virginia to join the CVP family. With the addition of Heartland, CVP’s network now includes 60 animal hospitals as partners, all focused on providing quality medical care for every pet and compassion for every family.

Led by Dr. Brian Arneson, with associates Dr. Heather Beach and Dr. Martha Hunt-Estrada, the Harrisonburg-based veterinary practice comes to CVP with a strong passion for providing their patients with the best medical care in the area. The veterinarians and professional staff at Heartland have a unique focus on veterinary surgery and laser therapy, as well as providing routine care.

“Heartland’s demonstrated commitment to animal care in the Harrisonburg community makes them a natural fit within the CVP family, and a great addition to our growing network of hospitals in the state of Virginia” said Kevin Ruffe, CEO of CVP. “We are looking forward to working together with the doctors and staff at Heartland to build upon the great success they’ve already accomplished.”

Heartland provides routine preventative medical, surgical, and dental care, as well as offers an in-house diagnostic laboratory, specialized testing, radiology, ultrasound, and endoscopy services, as well as chemotherapy treatments for animals. Additionally, Heartland’s practice has taken a comprehensive and innovative approach to managing the pet fear, stress, and anxiety that can accompany vet visits and treatments. With their “Reduced Fear Initiative,” Heartland staff work to address and eliminate stress factors that significantly impact pet health and well-being, with the aim of making vet visits more pleasant for every pet and person involved.

“Within the entire Heartland team, animals hold a very special place in our hearts. We treat every single pet that walks through our doors just like the family members they are to their humans,” said Dr. Arneson. “We believe in providing pets with the highest quality care, medical services and treatments in ways that prioritize their emotional and physical well-being and delivered with the utmost compassion. We saw those same values reflected in the CVP community and feel confident we’re all working towards the same goals of compassionate, quality care for all animals. We are excited for the next chapter of the Heartland story with CVP.”

With the addition of Heartland, Community Veterinary Partners continues its expansion in the eastern part of the country. 

Animal Emergency Center in Watsontown Joins Growing Family of Hospitals at Community Veterinary Partners

Community Veterinary Partners (CVP) is pleased to welcome Animal Emergency Center as the 57th hospital to join our growing community of veterinary hospitals. Located in Watsontown, Pennsylvania, Animal Emergency Center is CVP’s 22nd hospital in the state focused on providing high-quality medical care and compassion to every patient.

An AHAA Accredited Hospital, Animal Emergency Center was founded in 1999 with the sole purpose of providing emergency veterinary care to the many pet owners in the surrounding community when their family veterinarian was unavailable. Lead Veterinarian Dr. Thomas Haas, along with Associate Veterinarians Dr. Craig Stanton and Dr. Michael Fullmer, provide overnight, weekend and holiday urgent care services when families often need it the most.

 “Animal Emergency Center is one of a number of CVP hospitals offering the important service of after hours or emergency care for our patients and their families,” said Kevin Ruffe, CEO of CVP. “Dr. Haas and his team exemplify the exceptional level of care and compassion that differentiates each of our partner hospitals, making them a perfect addition to our growing community.”

Animal Emergency Center is well-known for their state-of-the-art equipment, including a CT Scanner. They also offer leading-edge services such as ultrasounds, endoscopies, blood/plasma transfusions and ophthalmology, often supplementing the services of neighboring veterinary practices.

“Our neighboring veterinarians rely on us to be there for their patients when they can’t be, and we don’t want that to change,” commented Dr. Haas. “CVP’s commitment to keep medical care decisions at the hospital level gave our team comfort that we will always be able to be there for the community with the same level of quality care and respect they have expected from us for the last 20 years.”

CVP’s growth is expected to continue with additional hospitals joining our community from our home state of Pennsylvania, as well as the 9 other states where we already have a presence. Our goal is to be able to help our hospitals provide quality care to more pets and their families.

Community Veterinary Partners Selects Lawrenceburg Veterinary Clinic to Join Its Network

Community Veterinary Partners (CVP) is pleased to announce Lawrenceburg Veterinary Clinic is the second animal hospital in the state of Indiana to join the CVP family. CVP now has 56 animal hospitals as partners in its network focused on providing quality medical care and compassion to every patient.

Led by Dr. Vince Karsteter, Dr. Adam Miller and Dr. Jason Burcham, Lawrenceburg Veterinary Clinic has been providing walk-in veterinary services to the Lawrenceburg, Indiana community for over 40 years. Dr. Adam Miller is a second-generation veterinarian in the practice, working with Dr. Karsteter and Dr. Burcham to continue his family’s legacy of providing loving care to all animals, while keeping them healthy year-round.

“The way Dr. Karsteter, Dr. Miller and Dr. Burcham deliver care to their patients fits so well with CVP’s commitment to provide the best care,” said Kevin Ruffe, CEO of CVP. “Many of our hospitals are led by second or even third-generation veterinarians. Our goal is to help them continue the legacies they have been entrusted with in the same way it was expected of them.”

Lawrenceburg Veterinary Clinic is a full-service animal hospital that provides routine medical, surgical and dental care, as well as emergency treatment services to pets in the tri-state area at its 3,300-square-foot facility on Highway 50. Lawrenceburg Veterinary Clinic treats each patient like the valued family member they are to each one of their clients.

“Knowing that CVP will allow us to continue to care for our patients and provide them with the level of medical care they have come to expect from us gives us comfort as we embark on this transition,” commented Dr. Burcham. “Having a partner that will allow us to focus on what is most important to our patients and our practice is a blessing for everyone involved. We are looking forward to taking this journey with CVP.”

Seneca Hill Animal Hospital, Resort & Spa Joins Community Veterinary Partners

PHILADELPHIA (Nov. 20, 2018)Community Veterinary Partners (CVP) is happy to announce Seneca Hill Animal Hospital, Resort & Spa in Great Falls, Va., has joined the CVP family. Seneca Hill’s 27,000-square-foot facility is CVP’s second-largest animal hospital and the 55th hospital acquired by the company to date.

“Seneca Hill is an exciting addition to our network of hospitals in the D.C. area,” said Kevin Ruffe, CEO at CVP. “The commitment of Dr. Homan and her team to providing high-quality and compassionate care aligns well with CVP’s mission and makes them an ideal fit to join our growing network.”

Led by Dr. Janice Homan, Seneca Hill is an AAHA-accredited animal hospital that has grown from a small 1,200-square-foot farm house in 1981 to an expansive 27,000-square-foot state-of-the-art facility that opened in 2014. Drs. Randy Custer, Katherine Newland, Jarrod Ludwig, Annie Welsh and Susan Sacks round off the veterinary team that holds the highest rating from Washington Consumers’ Checkbook.

“What Dr. Homan and her team have built at Seneca Hill is really impressive, and we are looking forward to working with them as they continue to provide the best veterinary care and resort services to the Great Falls community,” added Ryan Lindgren, VP of Business Development at CVP. “Seneca Hill is our 10th hospital in Virginia, and we hope to continue to add more hospitals like Seneca Hill from the state to our family in the near future.”

From clinical care to resort services, Seneca Hill offers clients a complete commitment to total pet indulgence. Veterinary services like surgery, dentistry, an in-house pharmacy, laboratory, radiology, ultrasound, electrocardiograms and senior care are rounded out with resort services such as day care, training, grooming, physical therapy and swimming in the Aquatic Center’s indoor pool. During peak periods, the resort accommodates over 100 dogs and cats and has been rated best in the D.C. Metro area by the veterinary community.

About Community Veterinary Partners

Community Veterinary Partners is a family of over 50 animal hospitals brought together to collaborate on the best way to deliver quality care to our patients and a first-rate experience for our clients. We are committed to investing in and partnering with leading hospitals, nurturing and developing the best people and providing support services that are paramount in our industry. Quality of care is always foremost and will forever remain at the hospital level with CVP. More information is available at

Maywood Veterinary Clinic Joins Community Veterinary Partners’ Family of Animal Hospitals

PHILADELPHIA (Oct. 16, 2018)Community Veterinary Partners is pleased to announce it has acquired Maywood Veterinary Clinic in Maywood, N.J. Led by Dr. Jay Buchholz, this clinic has served the Maywood community since 1987. In the winter of 2009, the clinic moved to a larger location on East Passaic Street, which it still calls home today. Accompanied by Drs. Faith Krausman, Jieun Kwon, Wendy Lim, Kimberly Pompo and Brett Swan, the Maywood Veterinary Clinic team offers AAHA-accredited care to a variety of animals.

“Partnering with CVP was a relatively easy decision. I worked hard to grow my practice and am proud of the culture that we have here. I found comfort that CVP will not change our culture and encourages us to go on doing what has worked, remaining our own, unique practice. I am looking forward to having a wealth of resources available to help us grow and to continuing to provide veterinary care to our community,” commented Dr. Buchholz. “CVP will allow me to take a step back from the administrative aspects of the business and devote more time to doing what I love – practicing medicine and doing surgery. And time to travel and pursue my love of photography.”

Maywood Veterinary Clinic represents the 54th hospital to join the CVP family and offers its patients a variety of services, including general pet wellness, laser surgery, dental care, behavior training, stem cell therapy, and exotic pet care for birds, reptiles, amphibians and pocket pets.

Community Veterinary Partners selects hospitals to join their network that have demonstrated a commitment to providing quality care and have established reputations within their communities. “Quality of care is paramount for every hospital we partner with at CVP. Dr. Buchholz and his staff’s attention to the needs of each one of their patients and clients makes them an ideal hospital to join the CVP family,” added Ryan Lindgren, VP of Business Development at Community Veterinary Partners. “We couldn’t be more excited to welcome them.”

About Community Veterinary Partners

Community Veterinary Partners owns and operates veterinary hospitals and is committed to providing world-class treatment and health services to animals. The company strives to maintain each hospital’s individual brand and reputation in its community. The CVP family currently consists of 54 animal hospitals in 10 states. More information is available at

Community Veterinary Partners Appoints Kevin Ruffe as Chief Executive Officer

Kevin Ruffe, CEO of Community Veterinary Partners
Kevin Ruffe is the new CEO of Community Veterinary Partners

PHILADELPHIA–(BUSINESS WIRE)–Community Veterinary Partners (CVP) is pleased to announce that its Board of Directors has appointed Kevin Ruffe as Chief Executive Officer, effective March 12, 2018. He will also join CVP’s Board of Directors.

Headquartered in Philadelphia, CVP manages 46 veterinary hospitals in 10 states. “Kevin’s appointment is a reflection of CVP’s tremendous growth over the past few years and more importantly CVP’s positioning for even stronger growth in the coming years,” said Daniel Eisenstadt, CVP co-founder and Board member.

“I look forward to being a part of this exciting time of expansion for CVP,” Ruffe said. “Throughout my career, I’ve had success managing health care companies as they grow and scale over time, and I see a lot of opportunity for CVP in the coming years.”

Founded in 2009, CVP’s mission is to provide operational support to its hospitals, enabling veterinarians to focus on practicing medicine and providing high-quality pet care. CVP’s hospitals have the benefit of accessing a variety of business tools, such as marketing, leadership development, HR support and finance, while keeping local control of clinical practices.

“What makes us different is that we provide support to our vet partners, but at the same time we allow them to maintain their brand and vision,” Ruffe said. “This means the customers at each of our partner hospitals see even greater levels of service since our partner vets have more time to focus on pet care and worry less about the challenges of running the day-to-day business…”

Prior to joining CVP, Ruffe was the Chief Growth Officer at MedExpress, where he was instrumental in building MedExpress into a national leader of urgent care services with nearly 250 locations caring for almost 4 million patients per year. Ruffe earned a bachelor’s degree in economics from Rutgers University and a master’s degree in business management from Rider University. He will be relocating to Philadelphia from Pittsburgh.

About Community Veterinary Partners

Community Veterinary Partners owns and operates veterinary hospitals and is committed to providing world-class treatment and health services to animals. The company strives to maintain each hospital’s individual brand and reputation in its community. The CVP family currently consists of 45 animal hospitals in 10 states. More information is available at

Horsham Veterinary Hospital Joins CVP as our 44th Hospital!

Welcome the newest addition to the Community Veterinary Partners family, Horsham Veterinary Hospital in Horsham, Pennsylvania. Located 30 miles outside of center city Philadelphia, the veterinary practice consists of six doctors and joins CVP’s extended family in PA as its 44th hospital overall.

Dr. Joseph DiMauro, the founder and proprietor of Horsham Veterinary Hospital, graduated (Dean’s List) from the University of Pennsylvania School of Veterinary Medicine in 1984 and went on to earn a Master’s of Business Administration degree in Healthcare Administration from Temple University.  He founded Horsham Veterinary Hospital in 1986 and has been an advocate for animals and actively involved in community affairs ever since. “We are excited to be a part of the network of CVP Veterinary hospitals.” Says Dr. DiMauro, “We had an opportunity to join a number of companies, but we chose to partner with CVP because of the uniqueness that they bring to the veterinary profession. We look forward to enhancing the services that we provide to our clients and patients because of our association with CVP.”

Horsham Veterinary Hospital’s mission has been providing care for the pets of thousands of people in Eastern Montgomery and Southern Bucks Counties. Their modern, state- of-the-art hospital and other facilities make them the best choice of care for pets. In addition to wellness, clients can find services such as Dermatology, Ophthalmology, Cardiology, Dentistry, Laser Surgery, Orthopedic Surgery and Behavior Medicine. Horsham Veterinary Hospital is also AAHA-accredited and provides ultrasounds, echocardiographs, endoscopies and more. They also care for ferrets! In addition to their medical services, Horsham Veterinary Hospital also offers boarding, grooming, training, food and supplies!

“The addition of Horsham Veterinary Hospital to our already ever-growing presence in the state of Pennsylvania is truly a testament to the type of wonderful practices and staff that our family encompasses. You can feel the compassion they have from the moment you walk in to the second you leave and that’s how you know that they practice what they preach” says Lou Weihrauch, Vice President of Operations at Community Veterinary Partners. “Dr. DiMauro has built a wonderful hospital and reputation over the last 30 years and we will strive to uphold their mission in the community and care in which we all provide”.

Rocky Point Animal Hospital joins CVP as the fourth in the state of New York.


Community Veterinary Partners is excited to announce the addition of our most recent hospital, Rocky Point Animal Hospital in Rocky Point, NY! The four-doctor practice joins CVP as the 43rd hospital overall, and the fourth in the state of New York.

Rocky Point Animal Hospital Team

Dr. Richard Caputo, one of two owners of Rocky Point Animal Hospital, earned his doctor of veterinary medicine from Cornell University in 1991. He is well known in the community for his friendly, gregarious nature and his ability to make people feel special. Dr. Caputo is highly respected among his peers in the Long Island veterinary community and the public at large. He has a special interest in animal behavior, particularly working with owners to help them raise well behaved, emotionally balanced puppies as yhe i

Dr. Chris Cangeleri, co-owner of Rocky Point Animal Hospital, earned his doctor of veterinary medicine degree from Cornell College of Veterinary Medicine in 1999. He was inspired to become a veterinarian after spending time as a wildlife rehabilitation. He has worked closely with local wildlife organizations, providing medical, surgical, and diagnostic support, as well as participation in fundraising efforts on behalf of those organizations.

Rocky Point Animal Hospital has been serving its clients with the highest level of medical care in their current location – prioritizing the comfort and well-being of all pets — since the late 1970s. In 2003, Drs. Cangeleri and Caputo purchased the practice with the goal of bringing a more progressive approach to medicine, while retaining the personal, compassion-driven level of service their clients had grown to expect.

Rocky Point Animal Hospital places a strong emphasis on preventive care and early detection of disease at every stage of a pet’s life. Employing modern digital radiography, ultrasound, dental radiology and comprehensive laboratory services, along with their long-standing relationships with local veterinary specialty centers, and a vast network of national resources, RPAH is able to provide the most advanced diagnostic capabilities.

The clinic also provides in a wide array of surgical options (taking the approach that no surgery is ever “routine”), as well as complete pain management before, during, and after surgery. In addition RPAH takes a modern, proactive approach to dental care, comprehensive, lifestyle-based vaccination protocols, and medical management of chronic diseases like diabetes, special needs and senior care. An on-site boarding facility is available for client pets with special medical needs.

“The thing that really stands out about Dr. Cangeleri and his team, and the reason why Rocky Point Animal Hospital is such an outstanding addition to the CVP family, is the level of compassion that they have for the pets that they serve,” says Lou Weihrauch, Vice President of Operation as Community Veterinary Partners. “It’s not just about serving the role of a doctor, but they are also an advocate for these animals, making them feel as if they are part of a larger family. They are on the cutting edge of advanced medical care, but they never lose that personal touch that their clients have always loved. We are so excited to have them as one of our own at CVP.”

Learn more about Rocky Point Animal Hospital HERE 

CVP is Hiring a Data Analyst in Philadelphia

Community Veterinary Partners (CVP) owns and operates veterinary hospitals and is committed to providing world-class treatment and health services to animals. CVP is a growing family of animal hospitals with a presence across many states on the East coast. With an accelerating rate of acquisitions, CVP offers a fast paced, exciting, and true entrepreneurial work environment.

The Data Analyst will work with CVP’s financial and operations teams as well as third-party vendors to maximize the usability of and value derived from the available data sets. The Data Analyst will lead data aggregation and cleanup efforts across the various source systems and develop and implement scalable processes for data analytics, benchmarking, ad hoc and standard reporting, decision support, predictive modeling, and metric/KPI development. The Data Analyst will play a key role in defining and automating CVP’s data and reporting strategies, while collaborating with key CVP stakeholders to understand the heart of the business and provide recommendations for improvement.

Essential Duties & Responsibilities

  • Work closely with management to prioritize the company’s business and information needs
  • Aggregate data from multiple primary or secondary data sources and maintain databases to ensure data reconciliation
  • Explore current and past operational and financial data and performance to identify, analyze, and interpret trends or patterns
  • Use statistical techniques to interpret data and analyze results
  • Conduct root cause analysis and collaborate with vendors to diagnose data inconsistencies and develop strategies to improve data accuracy
  • Drive Data Governance and Data Quality initiatives to maximize data value and address required data corrections as appropriate
  • Determine best methods to reliably produce desired financial and operational metrics/KPIs from available data
  • Assemble and summarize data to structure sophisticated financial and operational reports and dashboards
  • Collaborate with finance and operations functions to review findings, further explore identified performance trends, and assist with supplemental data gathering and analysis needed to formulate recommendations for improvement
  • Drive continuous improvement in data structure and reporting to support a rapidly scaling business

Preferred Education & Experience

The ideal candidate should have knowledge of complex statistical analysis and familiarity with large complex data sets. Desired experience includes:

  • 2-4 years of data management, analysis, and reporting experience
  • Bachelors in Accounting, Finance, Management, Mathematics/Statistics, Computer Science, or Engineering
  • Experience in SQL and/or SQL Server, including data modeling and ETL principles, is a MUST
  • Experience developing use cases or user stories and translating business needs into technical solutions
  • Ability to collect, organize, and analyze significant amounts of information quickly
  • Technical skills in data mining, segmentation, and statistical modeling
  • Experience building reports and dashboards that include complex logic and calculated fields using standard BI tools
  • Attitude of continuous improvement with ability to incorporate knowledge of industry trends in Analytics & Information Management
  • Ability to work independently and take initiative to identify, analyze, and resolve issues with minimal direction or oversight
  • Curiosity, drive, and critical thinking skills to dig deep and make connections between data trends and business outcomes
  • Strong communication skills with the ability to present findings, communicate complex topics, and translate data into digestible formats for many different audiences
  • Ability to build a compelling business case and influence stakeholders at various levels
  • Experience is the following is also a Plus: Payroll & Time Keeping systems, Microsoft Office (particularly Excel & Access), NetSuite, one or more leading BI Solutions (PowerBI, Tableau, Qlik, Business Objects, etc), OLAP, Visual Basic Programming, Databases, ERP systems and related technologies

To apply visit ZipRecruiter HERE

Top 5 Tips For Introducing A Veterinary Wellness Program At your Hospital

wellness photo

Written By: Dr. Jennifer Fletcher, Animal Hospital of Dauphin County

As veterinarians, we have two main goals: keeping pets healthy and their owners happy.  We examine animals and administer vaccines to protect them from infectious disease, but all too often we find ourselves treating dogs and cats for chronic conditions that require lifelong medications and monitoring.  The move toward preventive medicine is becoming more imperative as the cost and standard of care rises.  The cornerstone of moving your practice towards preventive medicine is a wellness program.   By creating a comprehensive plan and thorough training of our staff to embrace “wellness,” we now have a foothold in moving our practice towards preventive medicine.  We implemented our program two years ago at the Animal Hospital of Dauphin County and have seen many benefits of transforming the way we approach wellness in our patients.

Establishing a comprehensive plan

The first step in establishing our wellness program was determining the components of the program.  Every practice may take a different approach but we elected to streamline the wellness exam, provide stage-specific blood panels at a discounted price, administer lifestyle specific vaccines, discuss current diet and recommend year-round flea/tick and heartworm prevention.  We tried to keep it as simple as possible for our clients so they would not feel overwhelmed or confused by the choices that we offer.  With time being a limiting factor in the exam room, becoming efficient with recommendations and discussion of wellness was one of our greatest challenges.

For the wellness exam, we utilized our electronic medical record to start our recommendations before the client even enters the hospital.   Our veterinarians will research the medical record of each wellness patient on the schedule that day and pre-load the patient list with the vaccines, blood testing and preventive products they recommend based on the patient’s lifestyle and medical history.  We also created Feline Wellness and Canine Wellness exam templates.  These templates include questions our technicians ask our clients in the exam room.  These questions cover current problems or concerns, diet (what brand of food and how much they are feeding), flea/tick/heartworm prevention if they currently use it, at home dental care, lifestyle of the pet (boarding, grooming, etc. for dogs and indoor only, indoor/outdoor, outdoor only for cats), and infectious disease testing (heartworm, tick-borne, FIV/FeLV).  Through training and discussions at staff meetings, the technicians transformed these questions into a dialogue with clients rather than peppering them with questions.  Finally the technician opens the computer invoice and discusses wellness bloodwork and other recommendations the veterinarian has made.

For wellness bloodwork, we created a set of blood panels that include a CBC, chemistry, and a fecal float but may also include thyroid testing and a urinalysis based on the age of the patient.  We are able to offer these panels at a discounted price to our clients through an agreement with our external laboratory.  We propose annual wellness bloodwork for all patients and infectious disease testing yearly in dogs and based on lifestyle of the cat.

Changing your message — vaccines to wellness

The next aspect we changed about the way we practiced was our message to our clients.   We no longer ask owners to set up their “vaccine appointments,” but instead, to have them schedule their “wellness exams.”   The word wellness definitely alerted a change in our clients.  The most commonly asked question was, “What do you mean by wellness?”  Through interactive staff meetings based on communication techniques, we trained our staff to use this opportunity to explain that we want to not only administer vaccines but also ensure their pets’ overall health status by discussing weight, diet, parasite preventives and any other concerns the client may have.  About one year after instituting our program, our clients now call to set up their wellness exams.  By changing one word, we also changed how our clients saw the value of their annual or semi-annual appointment.

Staff participation

First and foremost, everyone on the staff must be on board with the program and believe in the value of wellness and preventive care.  The best way for staff to feel a part of the program is to be participants themselves.   We encouraged our staff members to have wellness bloodwork performed on their own cats and dogs.   We embraced the “practice what you preach” mentality.

We also used the opportunity of our staff pets’ bloodwork to educate receptionists and technicians about what the values mean.  The more your staff knows about their own pets’ health, the more they can convey this to the client.  Our clients especially take what we do for our own pets into consideration when making decisions for their animals.  There is no stronger recommendation than one you would make for your own dog or cat.

Introducing the wellness program to the clients

For the most part, our hospital had always been recommending preventives and lifestyle-based vaccinations.  With the introduction of the wellness program, we made it more visible to the client with visual aids and a consistent message.  Our emphasis on wellness to our client starts with the receptionists scheduling and confirming the appointment; it is then reiterated in the exam room by the technicians and doctors and is again, reinforced by the receptionists and technicians with follow up calls. By doing this, the client feels the entire practice is on board with recommendations and is more likely to participate.

When our receptionists schedule and call to confirm the appointment, they remind the owner to bring a fecal sample (as all of our wellness bloodwork panels include a fecal float).  In the exam room, we have posters explaining wellness bloodwork and show what each panel includes, the cost of the panel and the discounted savings to the client.  It’s a great visual tool and shows the client the value they are receiving.  Finally we use our EMR system to our advantage to create callback reminders for vaccines (if starting a series and needing boosters) and dental recommendations.  The receptionists call owners reminding to set up their technician appointment for the booster vaccine or to ask them if they would like to set up the dental cleaning procedure that the doctor recommended at their exam.  The follow up calls have increased client compliance and show our clients are commitment to wellness in their pets.

Especially in the first year of our wellness program, our clients felt slightly overwhelmed or unprepared for the cost of the wellness bloodwork.  Because of this, we allow clients to set up appointments with our technicians within 3 months of the wellness exam to take advantage of the blodowork prices and to have infectious disease testing performed without another exam by a doctor.  Many clients enjoy this option as it allows to discuss it with family members at home or to spread out cost over two visits.

Showing clients the value — sharing stories of success

Our hospital has certainly seen the value of the wellness program along with our clients.  Not only have we established “baseline” bloodwork values for patients who appear healthy, we have also detected early or subclinical disease in a number of patients.  We have diagnosed early stage chronic renal failure where a diet change is the only treatment needed, instead of discovering it when the patient is severely azotemic and clinically ill.  Additionally, we have revealed hyperthyroidism and diabetes mellitus before patients have developed hypertension, heart murmurs, weight loss and ketosis.  By far one of the most rewarding examples of the success of wellness bloodwork was a case in which we diagnosed thyroid cancer in a dog whose only clinical sign was a three pound weight loss.  We relay these stories of success with all of our clients in the exam room.  We emphasize how animals can “hide” disease and that early detection is the key in the management of most chronic conditions.  By detecting disease early, we can increase a patient’s quality of life for longer and most likely for a lower cost to the client as well.

Overall, the wellness program at our hospital has been a win-win situation.  Our patients are receiving a higher standard of care and their owners are becoming an active participant in their pet’s health.  Many hospitals already recommend and perform many components of a wellness plan, but making it visible and valuable to the client is the key.  A straight-forward comprehensive plan will help move your practice towards success with preventive medicine.