Jennifer Nordstrom

About Jennifer

I have 17 years of CRM experience; prior to joining the CVP family, I spent the last 11 years running CRM and lifecycle marketing efforts for major retailers, including La-Z-Boy, Pet Supplies Plus, and GNC. I also had a brief stint at the ecommerce jewelry shop, gld.com - during the time I was there, the co-founder of GLD made a custom pendant for Snoop Dogg for his (then) recent acquisition of Death Row Records. Snoop Dogg ended up wearing the GLD pendant in the 2022 SuperBowl Halftime show, during which I got to send emails and SMS campaigns to all of our customers asking if they were watching the SuperBowl and saw Snoop Dogg wearing our piece! I've never been so connected to pop culture in my career - and usually don't have to work on Sunday nights!